© COCO ET FRAISE

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The Mauritian Club

Titles

#cefbranding   #cefsocialmedia   #cefCOMMUNITY

INTRODUCING Bear WHO LIKES TO EXPLORE THE OLD AND THE NEW IN LIFE. The idea of using a mask came to THE ARTIST IN NOV 2015 WHEN SHE GOT FED UP with the VISUAL SIDE EFFECTS OF her orthodontics treatment. SHE WAS already UNINSPIRED BY HER INSTAGRAM account, CREATED 3 MONTHS BEFORE. INSPIRED BY HER CHILDHOOD TEDDYBEAR, THE ARTIST CHOSE A BEARHEAD TO TURN THE ACCOUNT INTO SOMETHING MEANINGFUL.

TIMELINE

2015 - bear first seen in turkey 

2016 - bear starts a blog 

2017 - bear gets a team 

2018 - BEAR 1.0 

2019 - bear 2.0​ 

HIGHLIGHTS

10+ collaborations

5+ interviews

1 illustration

3 campaignS 

"there is grace in our heritage and culture."